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HBAA rolls out Mental Health webinar series further due to popular demand

HBAA will run further Mental Health webinars for the travel, event and hospitality industry following the strong demand for some of its first sessions.

This was the start of activities being created by HBAA to support its members and help the industry cope with the issues that the pandemic is causing today and in the future.


The next webinar, open to members, on Thursday 2 April, will focus on Digital Detoxing and will be led by Alex La Via, founder of Live More Offline, which offers coaching and training on digital wellness. The webinar will share how healthy digital habits can make a real difference to how we experience life during COVID-19. It will explore practical steps to address four key issues at this time: wellbeing, focus, isolation and sleep.

Alex La Via said: “COVID-19, home working and social distancing make Digital Wellbeing a vital part of caring for our wellbeing. Many people are feeling the impact of compulsive news checking, blurred lines between home and work, increased screen time and want to know how to create meaningful and nourishing connection over digital platforms.”

During the first webinars, which addressed the mental health impact of coronavirus on people in the industry, registrants received advice on everything from self-care and managing stress to coping strategies for self-isolation and working from home.

Among the participants’ greatest concerns were being disciplined working from home; dealing with uncertainty; having to change coping strategies because the ones that they normally use are not available to them; and coping with increased anxiety levels.

The Mental Health webinars are part of the HBAA’s Mental Health campaign which was launched 18 months ago to raise awareness and empower organisations to tackle the growing issue across the sector.

Following the positive feedback on the first two webinars, the HBAA will run another “Self-care and wellbeing” webinar for members on 3 April. This will again be led by Gavin Percy of Balancing Edges who is a Mental Health First Aider and Mental Health First Aid Instructor and is an expert in this field. Percy will also host another on ‘Dealing with Anxiety and Stress’ on 14 April.

Leigh Cowlishaw, HBAA past Chair and Board member who is supporting the initiative, said: “At this time, it is more important than ever for the HBAA to take steps to protect the mental health and wellbeing of our members and the wider industry. The impact of uncertainty on mental health is a long-known cause of anxiety because it makes it difficult to prepare for events and to control them.

Key dates and how to register:

Digital Detoxing - Thursday 2 April at 12:30pm

Self-care and wellbeing – Friday 3 April at 3:00pm

Dealing with Anxiety and Stress - Tuesday 14 April at 11:00am
Registration details will be released in due course.


Notes to editors: 

Full details of the courses and how to book are available at

HBAA, the trade association for the hotel booking agency, apartment and venue community, has more than 300-member organisations including over 80 agency and 225 venue members who work collaboratively in the accommodation, meetings and events sector.

HBAA drives, promotes and models good business between its members. It champions best practice, ethical working and sound commercial judgement, making HBAA membership the mark of quality assurance for the sector. It operates a Code of Practice which assures best practice between agents, hotels and venues.

Alex La Via bio:
Alex La Via is the Founder of Live More Offline. She helps organisations to empower employees with the strategies and tools to transform digital habits, and experience more wellbeing, productivity and balance in their days. She provides engaging talks, workshops and online training across a range of sectors including large organisations and professional bodies such as CIPD. She has twelve years’ experience working within a corporate and FTSE100 environment, is undertaking academic research into digital wellbeing and is a qualified mindfulness teacher and digital wellbeing coach.

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