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Events and Festivals: Current Trends and Issues

Author(s) (if known): Martin Robertson, Elspeth Frew
Year published: 2008
Published by: Routledge
Publisher location (city or country): UK
Summary of research content/aims: This book looks at different event and festival cases and presents separate and current managerial implications and responses to these, with reference to the UK, America and Australia. The managerial themes addressed are: creative management, festival and event audience development, culture and community, event and festival evaluation.
Keywords: Event, festival, trends, issues
Available from URL: Website Name (visited 0 times)
Cost to access?: Yes
If Yes, What is the cost?: £30.00
Located in: Book